Back to Content Library
CIPD Level 33CO02AC 1.3

Introduction to qualitative and quantitative data

3CO02Principles of analytics

This video introduces CIPD Level 3 learners to qualitative and quantitative data within unit 3CO02 – Principles of analytics, addressing assessment criteria AC 1.3 on explaining different types of data measurements used by people professionals. The video explores various forms of data collection across key HR areas including resourcing, absence and turnover, performance and reward, L&D competencies, employee voice, diversity and inclusion, and wellbeing, demonstrating how organisations leverage these insights to inform strategic decision-making. By watching this introduction, you'll gain a foundational understanding of how to classify and apply different data types to support evidence-based HR practice.

Watch This Video

Create a free account to access study guides and HR model videos. Upgrade for full video access.

Assessment Criteria 1.3

Explain different types of data measurements that people professionals use.

Indicative Content

Various forms of data (qualitative and quantitative) and other types of information that can be used within organisations to enable decision-making. For example, data on resourcing, absence and turnover, performance and reward, dismissals, L&D skills and competencies, employee voice, diversity and inclusion, wellbeing, change agendas, and policies and practices.

What You'll Learn

Video covering: Introduction to qualitative and quantitative data

About 3CO02Principles of analytics

CIPD Level 3
3CO02
Learning Outcome 1

This unit looks at how people professionals make both straightforward and complex choices as they carry out their roles. It focuses on how utilising a diverse range of analytics and evidence is essential to the rationalisation and enhancement of working practices and situational decision-making to create value.

More 3CO02 Videos

Start Learning for Free

Create a free account to access study guides and HR model videos. Upgrade to full features for just £8.99 per unit when you're ready.