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CIPD Level 33CO02AC 2.2

Developing and maintaining service standards

3CO02Principles of analytics

This CIPD Level 3 learning video, part of unit 3CO02 Principles of Analytics, explores developing and maintaining service standards to meet assessment criteria AC 2.2 on being customer-focused and standards-driven. The video examines how organisations build a strong customer-focused ethos, preserve and grow their customer base through high satisfaction levels, and apply value-driven philosophies consistently. You'll discover practical approaches to implementing and sustaining customer service standards within your own context, alongside strategies that balance customer needs with organisational objectives. By watching, you'll gain actionable insights into embedding customer-focused practices and maintaining standards-driven behaviour that directly supports your CIPD qualification progression.

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Assessment Criteria 2.2

Summarise ways in which you can be customer-focused, and standards-driven in your own context

Indicative Content

Importance of achieving and maintaining a strong customer-focused ethos, approaches used to preserve and grow the customer base through high customer satisfaction and a value-driven philosophy. Applying and maintaining customer service standards.

What You'll Learn

Video covering: Developing and maintaining service standards

About 3CO02Principles of analytics

CIPD Level 3
3CO02
Learning Outcome 2

This unit looks at how people professionals make both straightforward and complex choices as they carry out their roles. It focuses on how utilising a diverse range of analytics and evidence is essential to the rationalisation and enhancement of working practices and situational decision-making to create value.

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