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CIPD Level 55HR02AC 1.1

Employer of Choice, Reward, and Culture

5HR02Talent management and workforce planning

This CIPD Level 5 video on Employer of Choice, Reward, and Culture forms part of unit 5HR02 – Talent management and workforce planning, directly addressing assessment criteria 1.1 on how organisations strategically position themselves in competitive labour markets. The video explores essential concepts including employer branding, organisational positioning, and the characteristics that define an employer of choice, whilst examining how reward strategies and workplace culture influence competitive advantage. Through analysing competitor strengths and weaknesses in employee experience, alongside considerations of organisational ethics and reputation, learners gain practical insight into developing a compelling employer brand that attracts and retains top talent in today's competitive labour market.

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Assessment Criteria 1.1

Explain how organisations strategically position themselves in competitive labour markets.

Indicative Content

Competitor analysis, strengths and weaknesses of competitors’ employee experience; organisational positioning including the characteristics of an employer of choice; attitudes to reward and culture; employer branding; organisational image, ethics and reputation.

What You'll Learn

Video covering: Employer of Choice, Reward, and Culture

About 5HR02Talent management and workforce planning

CIPD Level 5
5HR02
Learning Outcome 1

This unit focuses on the impact of effective workforce planning in considering the development of diverse talent pools and how to contract and onboard the workforce. It also includes analysis of the potential cost to the organisation if this is poorly managed and the tools and interventions required to mitigate this risk.

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