CIPD Level 33CO01AC 1.1

Introduction to External Influences and Why They Matter

3CO01 – Business, culture and change in context

This CIPD Level 3 video introduces external influences and their significance within unit 3CO01 – Business, culture and change in context, directly addressing assessment criteria AC 1.1. The video examines key external forces impacting organisational environments, exploring frameworks such as STEEPLE and SWOT analysis to help you understand the markets in which organisations operate. By analysing these external factors, you'll develop a comprehensive understanding of how current and future business activities are shaped by environmental pressures. Upon completion, you'll be equipped to evaluate external influences effectively, a crucial competency for your CIPD qualification.

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Assessment Criteria 1.1

Examine the key external influences that impact on business environments.

Indicative Content

External forces that impact on the organisation’s current and future activities. For example, the findings of STEEPLE, SWOT analysis to inform understanding of the market(s) in which the organisation operates.

What You'll Learn

Video covering: Introduction to External Influences and Why They Matter

About 3CO01 – Business, culture and change in context

CIPD Level 3

3CO01

Learning Outcome 1

This unit considers the impact of external influences and how the digital and commercial environment shapes businesses and the culture within which they operate. It considers the importance of people’s behaviour on organisational culture and its ability to manage change effectively.

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