Internal Drivers (Employer Brand, Risk, Cost, Resilience) and Interconnections
FREE01 – HR & Sustainability
This FREE01 CIPD Level 0 video explores the internal drivers and triggers for sustainability in organisations, specifically examining employer brand, risk management, cost efficiency, and organisational resilience. As part of the HR & Sustainability unit and assessment criteria AC 1.2, the content explains how these interconnected drivers influence an organisation's sustainability strategy and decision-making. By understanding these internal motivations alongside external pressures such as stakeholder expectations and regulatory compliance, CIPD learners gain practical insight into why organisations prioritise sustainable practices. Watch this video to develop a comprehensive understanding of how internal drivers shape sustainability initiatives and their strategic importance to modern HR professionals.
Assessment Criteria 1.2
Explain the main drivers and triggers for sustainability in organisations.
Indicative Content
To include: legal and regulatory pressure; stakeholder expectations; customer and market demands; investor requirements; employer brand; risk and reputation; cost and efficiency; resilience.
What You'll Learn
Video covering: Internal Drivers (Employer Brand, Risk, Cost, Resilience) and Interconnections
About FREE01 – HR & Sustainability
To develop learners’ understanding of sustainability as a people issue and the role people professionals play in embedding sustainable, ethical and responsible working practices.
More FREE01 Videos
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AC 1.3 – Discuss how sustainability links to organisational purpose, values and culture.
Governance Guardian, Employee Voice Champion, and Communicator roles
AC 2.1 – Explain the role of the people professional in supporting sustainability goals.
Recruitment, learning, and performance management for sustainability
AC 2.2 – Discuss how HR policies and practices can promote sustainable working.
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