Analysis Tools for Examining the External Environment
5CO01 – Organisational performance and culture in practice
This CIPD Level 5 learning video explores analysis tools for examining the external environment as part of unit 5CO01 – Organisational Performance and Culture in Practice. It addresses assessment criteria AC 1.3 by demonstrating how to analyse external factors and trends, including market competition, demographic shifts, technological innovation, globalisation, government policy, and international regulation that shape organisational priorities. The video examines how these environmental forces influence strategic decisions around expansion, restructuring, skills development, and service delivery. By watching, you'll gain practical knowledge of analytical frameworks to identify current organisational priorities and understand how external contexts drive business strategy.
Assessment Criteria 1.3
Analyse external factors and trends impacting organisations to identify current organisational priorities.
Indicative Content
Analysis tools and approaches. Analysis of factors such as: the market and competitive contexts of organisations, principal demographic, social and technological trends, impact of technology, globalisation and international factors, government policy and legal regulation, international bodies, including the European Union. How factors/trends affect organisational priorities; impact of organisation lifecycle. Current priorities: for example expansion, contraction, restructuring, reorganisation, new product or service development, financial targets, skills shortages, labour shortages, technological developments, customer initiatives, staff initiatives, seasonal factors, remote working, shift to new product and service delivery.
What You'll Learn
Video covering: Analysis Tools for Examining the External Environment
About 5CO01 – Organisational performance and culture in practice
This unit examines the connections between organisational structure and the wider world of work in a business context. It highlights the factors and trends, including the digital environment, that impact on business strategy and workforce planning, recognising the influence of culture, employee wellbeing and behaviour in delivering change and organisational performance
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