Data quality, misleading metrics, and surveillance concerns
FREE02 – People Professional Technologies
This CIPD Level 0 learning video, part of the FREE02 – People Professional Technologies unit, explores critical risks and limitations of people technology and analytics by examining data quality issues, misleading metrics, and surveillance concerns in HR systems. Designed to address assessment criteria AC 3.2, the video helps learners understand how poor data quality can distort decision-making, why metrics can be deceptive, and the ethical implications of monitoring employee behaviour in modern organisations. By watching this video, CIPD students will gain essential knowledge of the practical and compliance challenges associated with HR analytics, enabling them to evaluate technology implementations more critically and advocate for responsible people analytics practices in their organisations.
Assessment Criteria 3.2
Discuss risks and limitations of people technology and analytics.
Indicative Content
To include: poor data quality; misleading metrics; surveillance concerns; low adoption; accessibility barriers; bias in data/AI; over-automation; loss of human judgement; change fatigue; cyber/security risks.
What You'll Learn
Video covering: Data quality, misleading metrics, and surveillance concerns
About FREE02 – People Professional Technologies
To develop learners’ understanding of key technologies used in people practice, how to select and use them responsibly, and how they can improve people insights, efficiency and employee experience.
More FREE02 Videos
Introduction to People Professional Technologies and Digital HR
AC 1.1 – Explain what is meant by people professional technologies and digital HR.
Technology Supporting Development, Performance, and Wellbeing
AC 1.3 – Discuss how technology can support the employee lifecycle.
Championing user experience, fairness, and continuous improvement
AC 2.2 – Discuss the people professional’s role in implementation and change adoption.
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